Appointment accelerates momentum of Golin’s continuing digital integration
LONDON (December 1, 2016) – Interpublic Group (NYSE: IPG) agency Golin today announces the appointment of Alex Brittain to lead its specialist digital design and build team. He will report into London MD, Bibi Hilton, and work alongside head of content & social, Neil Kleiner and the wider leadership team, to further strengthen Golin’s digital offering and drive integration across the agency.
Alex joins the team from Razorfish, where he was head of business development and oversaw the agency’s Unilever relationship.
“Over the past 60 years, Golin’s business has evolved from pure public relations to award-winning communications that integrate PR, social and digital,” said Hilton. “Alex’s digital and leadership experience make him the perfect person to join us as we continue to transform in our ambition to be the defining agency of this decade.”
“As traditional silos continue to disintegrate in the marketing industry, I’m thrilled to join one of the most prestigious integrated communications agencies out there; offering PR, social, content as well as world-class digital work,” said Alex.
Golin London has been highly decorated for its integrated work in 2016 for clients including Unilever and Worldpay. The agency has an award-winning model centred on four specialist communities (Explorers, Creators, Connectors (media experts) and Catalysts (client leadership) and a 60-strong in-house team of web design and build, digital strategy, animation, videography and content creation experts.