We earn attention for your brand. Our progressive approach aligns earned-first, data-driven creative with the customer journey, to build relevance and deliver maximum impact for our clients.
Go All In is our ethos and commitment to bravery over mediocrity, epitomized by the name of our founder, Al Golin.
latest work
McDonald’s MacCoin
Anywhere you go in the world, the Big Mac is universal. Based on this insight, Golin helped McDonald’s celebrate the Big Mac’s 50th Anniversary by establishing the world’s first food-backed currency. Introducing MacCoin – an international currency backed by the iconic Big Mac.
thought leadership
This is Rocket Science
Our unique data and analytics operating system allow clients to align their public relations work throughout the customer journey, from awareness to sales, measuring impact and predicting outcomes.
taking action
Have Her Back
The #MeToo and Time’s Up movements launched us into a new era of gender equality. Have Her Back is our progressive stance – and a call out to our entire industry – to welcome female creatives back and propel all women’s careers forward.
