PARIS, FRANCE (March 28, 2019) – Interpublic Group (NYSE: IPG) agency Golin, hired Anne Le Brouster as managing director (MD) of Golin Paris. Anne started in January and joins Golin from Hill + Knowlton Strategies where she most recently served as Deputy Managing Director for 10 years. Anne will work closely with Hortensia Nastase, MD continental Europe and Jon Hughes, Golin co-CEO.
“We’re excited to welcome Anne to our growing Golin family,” said Hughes. “Our team in France has the ambition to become a top player in data-driven, earned-first creative, and this is the best place and time for Golin Paris to aspire to become the most progressive PR agency in France. We have a great team in place, with a robust client portfolio who share the same passion and hunger for making a difference in people’s lives. With Anne as MD, we are perfectly equipped to take on this challenge.”
Prior to joining Golin, Anne begun her 15+ year career in Burson-Marstellar’s consumer practice and most recently served as Deputy MD of Hill+Knowlton strategies in Paris. She has extensive experience in consumer brands and corporate strategy with an emphasis in the fast-moving consumer goods (FMCG) industry, providing senior counsel on corporate reputation and brand strategies. She has elevated brand positioning for some of the world’s most well-known companies, including PepsiCo and Procter&Gamble.
“We knew Anne was an incredible fit for Golin because of her energy, passion and mature thinking,” said Nastase. “She is exactly the kind of leader our clients need, who will advance progressive public relations offerings and help them drive more impactful results. She has a ‘think big, think forward’ mentality, which is such an important part of our Golin spirit.”
As MD, Anne is charged with advancing Golin Paris’ operations through business development and talent attraction. Her major areas of focus include collaborating with executive leaders to provide senior counsel on corporate reputation and brand strategies, integrating Corporate Social Responsibility (CSR) into clients’ DNA, and developing some of today’s most progressive brands.
“I’m incredibly excited to join the curious, relentless, energetic and progressive family at Golin,” said Le Brouster. “I am committed to growing our business, attracting and retaining top talent and making the Golin brand shine in the French market.”
Golin Paris is part of the MullenLowe Group in France, a powerhouse of around 200 employees and six companies: LOLA MullenLowe, MullenLowe One, Golin, Profero, Strateus and MediaHub.