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Consumer Corporate_Senior Account Manager

Shanghai, China

Position: Senior Account Manager

Reports to: Senior Vice President

Role Location: Shanghai

                  

ABOUT US

Golin is a global public relations agency that helps companies create change that matters. Throughout our 60+ year history we have redefined the role of PR with best-in-class, data driven creative that has earned worldwide attention and awards – we are both PRWeek Global Agency of the Year and AMEC Large Research & Measurement Team of the Year for 2019, 2020 and 2021. Representing some of the world’s biggest brands, we offer a suite of services from content creation and production, influencer marketing, corporate and consumer strategy, and public affairs to name a few.

We’re proud to have made an impact in Asia for over 25 years, with teams in Shanghai, Beijing, Hong Kong, Singapore, Taipei, Jakarta, Mumbai, Delhi, Bangalore, Kuala Lumpur, Seoul and Tokyo. _­Together, our mission is Creating Change in Asia for Asia – from defining new era travel through our multi-award-winning campaign work, to pioneering industry-leading tools, to purpose-driven legislation change, we make sure that the changes we make matter to business, society, legislation, our people and industry.

Located in the international hub where the east meets west, across the past two decades Golin Shanghai has collaborated with international and local clients on market research, brand localization strategy, integrated creative campaigns, public relations and digital communications.

Our ethos is simple yet powerful: we Go All In. For our clients. For our colleagues. For our agency. For our industry. If that sounds like something you could wake up every morning to help with, then read on.

WHO WE’RE LOOKING FOR

 

Senior Account Manager is responsible for all aspects of a client relationship and account team.  He/she must supervise multiple projects and team members.  Other responsibilities include recommending programs and activities coordinating with client’s goals, effectively delegating projects, offering counsel to team members and allocating agency resources to match client budgets.  He/she is also more engaged with business development, strategic program planning and the development of creative concepts.

Responsibilities

Client

• Serve as senior contact for clients (mid-to-senior level) and earn their confidence
• Develop and maintain strong interpersonal relationships with senior clients
• Keep client programs on schedule, develop quality standards, and ensure all deadliness are met and client’s satisfaction
• Structure long term plans and program recommendations for clients
• Proactively handle client problems quickly and adeptly and provide strategic counsel
• Responsible for client relations, review meetings, and client budget approval and management
• Contribute to and promote business development by counseling clients
• Develop and deliver client presentations

 

Media

• Develop media relations strategies and deliver results
• Drive the development of appropriate public relations strategies and programs
• Know the industry’s issues that directly and indirectly affect the client
• Demonstrate a well-developed knowledge of relevant client media in the consumer/F&B industries and vertical markets
• Generate ideas for media outreach and pitch efforts
• Direct and supervise special events (eg: satellite media tours, desk side briefings, editor events, etc.)

Writing

• Work with administration and staff to generate letters of agreement, contracts and strategic project plans for current and new clients
• Accountable for quality control and final review of all letters, memos, meeting reports, and client materials
• Instruct staff in the area of writing and editing
• Oversee development of releases, customer profiles, bylined articles, and other press materials

Team Management

• Act as key contact for internal account staff to address issues
• Train and motivate team members
• Conduct performance reviews
• Create opportunities for team members to enhance growth with agency
• Strategically evaluate employee strengths and assign team accordingly
• Make recommendations regarding salary increases, promotions, etc.
• Track team results against client’s goals
• Attend account reviews and staff meetings – provide ongoing communications and feedback
• Ensure account team members adhere to agency time reporting and financial guidelines
• Involved in staffing of team, including reviewing resumes and interviewing candidates

Administrative Support

• Create accurate budget estimates for client for long term and short term programs
• Monitor group budgeting and revisions in a timely manner
• Track/enter time in a precise and timely manner
• Perform other administrative tasks as assigned

 

New Business Development

• Assist in the development of new business initiatives
• Participate in new business pitch development and presentations

What you’ll bring

Education

Bachelor’s Degree

 

Professional Experience

6+ years related professional experience in F&B or Consumer Corporate PR experience preferred

 

Competence

• Can turn ideas into workable plans
• Capacity to convey ownership of assigned projects to junior team members
• Demonstrates the ability to resolve conflict
• Can mobilize and motivate teams
• Can work independently and as part of a team
• Excellent oral and written business communication skills in English
• Aptitude for financial analysis
• Can complete challenging projects within set parameters
• Exceptional judgment when working with team members, client contacts and vendors
• Commitment and dedication to the agency’s success as well as individual career
• Desire to pursue learning and self development; participates in required and voluntary professional development programs
• Can anticipate client and team needs
• Attention to detail and quality
• Instills confidence with clients and colleagues
• Proficient in Microsoft Office, Internet and on-line services

 

 

GROWTH OPPORTUNTIES:

Just as we #goallin for our clients, agency and industry – we #goallin for your career. In this role, you will have direct access to inspiring professionals and mentors who will not only help you improve your work, but establish a path for you to grow within Golin long term. Our employees stay for both the people and the agency’s willingness to be flexible with passions, purposes and career explorations.

 

GOLIN PERKS:

 

For you to create the best work of your life, it’s important for us to give you the best experience. Being part of Golin Beijing means:

• Supplementary Medicare Schemes
• 18 days Annual Leave and 5 days Paid Sick Leave
• Birthday Leave and Gift
• Meal and Sport Allowance
• Festival Activities and Gift
• Annual Health Check
• Anniversary Bonus

To learn more about us visit: golin.com

Golin is proud to be an equal opportunity employer. Golin is committed to building a culture where all employees are seen as equal, are respected and where all opinions are heard. We take pride in our inclusive hiring, as well as our diverse workforce and we welcome applications from all qualified candidates.

Personal data held by Golin relating to employment applications will be used in accordance with our Recruiting Privacy Statement, which is available on our website.

Due to the large number of applications received, we apologize if we are unable to provide a response or feedback on unsuccessful applications. We appreciate the time taken to apply for the role and your recent interest in Golin.