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Social Creative Director

Chicago, Illinois, United States

Golin Chicago is hiring a Social Creative Director, to lead social media creative planning and execution for two consumer brands. One that’s revolutionizing therapy and the global conversation on mental wellness, and another that’s innovating in the home, kitchen and beauty categories. Your job: make the brands famous in culture. 

 

Golin has been on a winning streak of recognition: PRWeek’s Best Place to Work, Provoke Media’s Global Agency of the Year, PRWeek’s Large Agency of the year and winning two Grand Prix at Cannes.  

 

Riding the wave of recognition and award-winning work, the Social Creative Director has an incredible opportunity to work as client-facing creative strategist who knows the ins and outs of what’s driving culture that helps promote and protect the brand in Chicago and keep Golin on top.  

 

It’s an exciting time for the agency to continue to deliver impactful earned work that builds brands and reputations, and we know other brands can benefit from the award-winning work we create. 

 

Our ideal candidate thrives in the fast-paced world of the internet, understands what makes it tick and how to spot social-first engagement-based creative opportunities. They love working in a collaborative newsroom-style environment to develop and produce earned-first creative ideas, inclusive of social content and brand moments. They are comfortable mentoring a team of junior creatives and integrated partners, but they aren’t afraid to dig into the work.

 

Sound like a match? Let’s connect!  

 

What You’ll Do

• Lead culturally relevant creative content for the brands, including social posts and engagement (think stitches, duets, comments, etc) across all social platforms
• Participate in concepting and execution for social opportunities that hijack social conversation and get the brand noticed
• Concept and help sell in and execute social first moments to drive engagement both with consumers and amongst media
• Write copy as needed, as well as lead and oversee a team of junior creatives (AD/copy) to execute the work.
• Pitch and sell earned-first, socially-driven ideas to clients
• Partner with team to ensure flawless execution of digital and social media campaigns  
• Serve as a trusted social creative counselor and serial ideator 
• Partner with strategy, account, analytics and channel experts across the team and agency
• Drive innovation through unique digital concepts, campaigns, and programs; Bring innovation and IP to clients and the agency
• Help support and mentor the social creative team
• Participate in Golin social creative initiatives 

What You Have

• 7+ years of experience in a digital/social marketing role, writing or creating content for a range of social channels
• 5+ years of experience working at an ad agency, digital agency or as part of an in-house creative agency
• A deep understanding of social platforms and best practices, and curiosity for emerging platforms
• You know how to come up with social-led ideas that an influencer or creator would bring to life
• Obsession with culture and trends, for example:
• You know how to spot a meme and turn it into a brand opportunity
• You can spot trending sounds and creatively turn them into engaging TikToks and Instagram Reels
• You have a knack for social hacks, and can turn them into memorable moments for the brand
• Proven knack for developing innovative digital strategies shaped by data that deliver quantifiable results 
• A portfolio of creative thinking around social content and experiences
• Impeccable presentation skills to inspire C-level clients and colleagues alike 
• Champion of diverse talent, proactively cultivates an inclusive culture, and uses cultural competence to drive agency and client’s business forward 

 

About Us: 

 

Golin is a global public relations agency that helps companies create change that matters. Together, we discover powerful human truths that bind us, create with bravery and collaborate inclusively and obsessively. Golin’s 1700+ global employees operate across 50+ offices worldwide, allowing us to provide our clients with comprehensive solutions for multi-market, regional and global communications programs. 

Golin is a progressive public relations agency designed to reach a profoundly diverse market. Inclusion is a core value for Golin, and we are focused on establishing a culture that is intentionally inclusive, potently diverse, and uncompromisingly equitable.   

 

Our expertise ranges from brand-building and cutting-edge digital content to corporate reputation, healthcare advocacy and measurement. Golin aligns earned-first, data-driven creative with the customer journey through our collaborative integrated team model.  

 

We tend to Go All In, in everything we do. We’re especially committed to going all in for our people, with a comprehensive benefits and time off program. Our culture is built around happy people who are the best at what we do!  

Salary Range: $94,000 – $165,000

 

Golin has included the base salary range or hourly rate for this role. Actual compensation offered within the range will depend upon, among other factors: a candidate’s skills, qualifications, and experience; actual ranges for current or former employees in the role; and market considerations. 

 

Any request to schedule an interview and any legitimate offer of employment will only come from an authorized representative of Golin. We will never require an applicant to provide sensitive personally identifiable information in order to conduct an interview. 

 

Golin is an Equal Opportunity Employer – M/F/Veteran/Disability/Sexual Orientation/Gender Identity. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or protected veteran status.