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Account Director
New York, New York, United States
Account Director, Catalyst
Golin is a global, award-winning public relations agency that helps company create change that matters. Together, we discover powerful human truths that bind us, create with bravery, and collaborate inclusively and obsessively. Golin's 1700 global employees operate across 50+ offices worldwide, allowing us to provide our clients with comprehensive solutions for multi-market, regional and global communications programs.
Every agency is talking about AI. At Golin, we are using AI to rewrite the rules of PR. We’re even promising to become the first fully AI-integrated agency by 2026. We are committed to upskilling our workforce, democratizing access to tools, and integrating AI into our daily work to maximize the value we deliver to our clients.
We're especially committed to going all in for our people. We challenge our employees to be courageously happy and have empowered them to do so by offering our LifeTime benefits program. LifeTime offers flexible time off, enhanced family care, generous health and wellness benefits, workplace hybrid flexibility, and a monthly LifeTime stipend for the gym or hobbies.
Our expertise ranges from brand-building and cutting-edge digital content to corporate reputation, healthcare advocacy and measurement. Golin aligns earned-first, data-driven creative with the customer journey through our collaborative G4 Model to deliver maximum impact for clients. Our roster includes many of the largest CPG, retail, food, healthcare technology and consumer service companies in the world.
Golin is seeking a Director for our growing consumer tech team in New York. This position will serve as key driver and client liaison for anticipating their needs, delivering superior client service and activating the broader team. We are looking for someone who is a seasoned PR pro with a strong passion for brand work and driving results in a fast-paced, dynamic environment. The Director leads by example and motivates the account team to deliver the best possible thinking for clients.
The ideal candidate will bring 7 + years of marketing and public relations experience, blending strategic leadership, team leadership, U.S. consumer/branding specialty, and creative insight to the agency. Tech experience is a not required but ideal.
The right candidate will demonstrate Catalyst core competencies including: Proactive, Determined, Motivating, Highly Collaborative, Problem Solver, Detail Oriented, Politically Savvy, Growth Driver, Change Agent, Nimble and Resourceful.
She/he will also present a solid track record in achieving the following:
- Serve as the Client Relationship Manager
- Provide strategy to client trying to change marketplace perception and reach new consumers
- Address the varied and changing needs of a brand/business, proactively leading clients with solid counsel and program creation
- Maintain a big-picture strategic view encompassing business goals, competitive issues and constituent considerations, along with the breadth of ever-changing communication tools and techniques to tell the brand story
- Advocate for integrated marketing and communications solutions, and proactively seek collaboration with marketing partners of all disciplines
- Understand the art of presentation and bringing ideas to life, and be adaptive to presentation styles for varying client audiences (communications, marketing, executives)
- Provide effective counsel (written & verbal), manage expectations against results, troubleshoot and address issues before they become problems, and ensure flawless execution of day-to-day client activities
- Develop, draft and drive client programs, plans and budgets
- Successfully grow existing accounts and lead new business development activities
- Stay on top of industry best practices, client and competitor brand activity, and ensure GH delivers game-changing ideas and solutions
- Work within g4 model, harnessing the digital connectors, strategists, and specialized creators to deliver integrated ideas and execution
- Be responsible with team (and media connectors) for constant media coverage, be able to secure top tier media coverage as needed.
Skills and Requirements: 7+ years of corporate/agency PR experience. Proficiency in Microsoft Office. Strong background in driving consumer media relations programs. Expert in AP Style. BA/BS in English, journalism, communications or related field. Agency (billing, account staffing/utilization, new business) experience required at supervisor or above.
Golin is proud to be an Equal Opportunity/Affirmative Action employer. Golin recruits qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status or citizenship status.
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