AGENCY NEWS

Golin Sweeps 2025 PR Platinum Awards with Grubhub's 'Special Delivery' Campaign

October 7th, 2025

Agency wins four awards including prestigious Platinum “Grand Prix” for groundbreaking maternal support campaign.

CHICAGO [OCTOBER 7, 2025] — Interpublic Group (NYSE: IPG) agency Golin dominated the 2025 PR Platinum Awards, winning four prestigious recognitions led by Grubhub’s groundbreaking ‘Special Delivery’ campaign—a purpose-driven initiative that transformed maternal support into breakthrough marketing innovation.

The agency’s wins include:

  • Platinum “Grand Prix” Award – Special Delivery, Grubhub
  • Campaign of the Year > Restaurant/F&B – Special Delivery, Grubhub
  • Integrated Communications, Marketing & PR – Special Delivery, Grubhub (Co-Winner)
  • Use of AI in PR – AI in Action: Revolutionizing the Way We Work, Golin

Award-Winning Innovation in Purpose-Driven Marketing

‘Special Delivery’ created the world’s first post-partum delivery service, bringing mothers’ dream meals directly to hospitals nationwide and supporting their first year of motherhood. The earned-led activation addressed a genuine but overlooked consumer need while creating powerful brand connection—becoming the #1 “must-have” for mothers nationwide and selling out in under a minute, the fastest redemption in history.

Leadership in AI-Integrated Communications

Golin’s recognition in the Use of AI in PR category for ‘AI in Action: Revolutionizing the Way We Work’ showcases the agency’s leadership in integrating artificial intelligence into public relations practice—a critical industry transformation that positions clients for success in an increasingly AI-mediated communications landscape.

Record-Breaking Year of Industry Recognition

The PR Platinum Awards wins add to an exceptional year of recognition for both Golin and the ‘Special Delivery’ campaign, which was previously named one of the top 40 campaigns of the year at the 2025 Global SABRES Awards and best promotional event at the 2025 PRWeek US Awards.

This record-breaking awards performance demonstrates Golin’s continued excellence in creating culturally resonant campaigns that drive measurable business impact.