Earth Day: Building Real-Time Relevance through Social Intelligence
When it comes to social media, cultural moments and high-volume conversations are at the center of everything. That’s why we’re launching a new series designed… Read More
Facebook Branded Content Policy
Facebook recently updated their Branded Content Policy and added functionality to enable verified Pages to share branded content on Facebook. WHY THIS MATTERS Branded content… Read More
Spring Fever – The Perfect Time for a New Liaison
Change can be great. And at Golin, we create change through brave work worthy of awe and action. We truly know that nothing is as… Read More
Instagram Platform Updates
Instagram Increases Video Limit to 60 Seconds: Previously videos had a 15-second limit and the company just announced it is extending the limit to… Read More
Twitter Announces Accessible Images
Starting today, Twitter’s iOS and Android apps will allow you to add up to 420 characters of alt text to each… Read More
Don’t get blacklisted. Use smarter paid targeting.
As social networks make it easier and easier for brands of all sizes to advertise, consumers are finding themselves on the wrong side of this… Read More
Instagram to Rollout Algorithmic Newsfeed
On Tuesday, Instagram announced that it is testing an algorithmic, personalized newsfeed similar to parent company, Facebook. This change will roll out in small batches… Read More
“Affording” Life Experiences
I’ll admit it…when I go on vacation with my family, I give my colleagues twenty ways to reach me, I check my email several times… Read More
How to Please the Internet With Your News
Getting the word out didn’t use to be this complicated. As a junior PR pro, I’d write an artful press release, send it… Read More
Introducing Facebook’s Canvas Ads
Building on their achievements with Instant Articles, Facebook’s new Canvas ads bring new levels of engagement and interaction to ads inside the Facebook app. You… Read More